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Thursday, November 7
 

10:00am EST

WELCOME TO DAY TWO
Thursday November 7, 2024 10:00am - 10:10am EST
Speakers
avatar for Raquel Guzman

Raquel Guzman

Director, Content & Experience, MOMENTUM EVENTS
Thursday November 7, 2024 10:00am - 10:10am EST
  Presentation

10:05am EST

NOVOCURE CASE STUDY: SOCIAL MEDIA COLLABORATION
Thursday November 7, 2024 10:05am - 10:35am EST
The Rise of the Digital KOL- Working with Physicians on Social Media
  • Explore innovative strategies for co-creating impactful content with Digital Key Opinion Leaders (DKOLs) on social media platforms.
  • Discover how to leverage DKOLs to expand reach, enhance engagement, and build a robust online presence effectively.
  • Gain insights into the collaborative process and best practices for maintaining productive and compliant social media interactions with KOLs.
Speakers
avatar for Noah Bryant

Noah Bryant

Social Media and Digital Marketing, US Digital, NOVOCURE
Noah Bryant is a creative digital marketer who focuses on building innovative biotech brands. He is currently a Product Marketing Manager at Novocure, a company that focuses on treating aggressive cancers. Noah currently works on the US market for Novocure mainly on Optune Gio, a... Read More →
Thursday November 7, 2024 10:05am - 10:35am EST
  Presentation

10:35am EST

PANEL: METRICS BY FUNCTION
Thursday November 7, 2024 10:35am - 11:20am EST
Optimizing Metrics Across Clinical, Medical Affairs, and Commercial Functions to Enhance Performance and Decision-Making

  • Explore key metrics and strategies across medical, commercial, and marketing functions
  • Explore metrics to evaluate initiative performance, optimize resource allocation and identify areas for improvement.
  • Align metrics for enhanced cross-functional collaboration and organizational effectiveness


*Panelists TBA
Thursday November 7, 2024 10:35am - 11:20am EST
  Presentation

11:20am EST

SPEAKER Q&A: FACE-TO-FACE ENGAGEMENT IN ZOOM
Thursday November 7, 2024 11:20am - 11:35am EST
Engage face-to-face with our speaking faculty and ask your burning questions directly in this interactive session.
Speakers
avatar for Noah Bryant

Noah Bryant

Social Media and Digital Marketing, US Digital, NOVOCURE
Noah Bryant is a creative digital marketer who focuses on building innovative biotech brands. He is currently a Product Marketing Manager at Novocure, a company that focuses on treating aggressive cancers. Noah currently works on the US market for Novocure mainly on Optune Gio, a... Read More →
Thursday November 7, 2024 11:20am - 11:35am EST
  Interactive Q&A

11:35am EST

BREAK
Thursday November 7, 2024 11:35am - 12:05pm EST
Thursday November 7, 2024 11:35am - 12:05pm EST

12:05pm EST

ADVISORY BOARDS
Thursday November 7, 2024 12:05pm - 12:30pm EST
Strategies to Successfully Engage KOLs in Speaker Advisory Boards
  • Explore effective strategies to foster productive relationships with KOLs within speaker advisory boards
  • Learn tactics to enhance KOL engagement and maximize their impact on board outcomes
  • Discover best practices to leverage KOL expertise to shape strategic initiatives
Speakers
avatar for Lauren DeRienzo, PsyD

Lauren DeRienzo, PsyD

Senior Associate Director, Medical Strategy, BOEHRINGER INGELHEIM
Thursday November 7, 2024 12:05pm - 12:30pm EST
  Presentation

12:30pm EST

SPEAKER PROGRAMS
Thursday November 7, 2024 12:30pm - 12:55pm EST
Effectively Harness KOL Participation to Create High-Impact Speaker Programs
  • Explore innovative ways to integrate KOL insights for enhanced speaker program design
  • Discuss strategies for maximizing educational impact through effective KOL participation
  • Learn best practices for aligning speaker program strategies with KOL engagement goals
Thursday November 7, 2024 12:30pm - 12:55pm EST
  Presentation

12:55pm EST

PANEL: MATRIX COLLABORATION
Thursday November 7, 2024 12:55pm - 1:40pm EST
Optimize Interdepartmental Collaboration Across Functions to Foster Synergy and Drive Organizational Growth
  • Foster effective collaboration and synergy across medical, commercial, sales, marketing, and compliance departments.
  • Integrate various functions to streamline operations and enhance organizational effectiveness.
  • Explore strategies and approaches for achieving successful interdepartmental interactions in healthcare settings.


*Panelists TBA
Speakers
avatar for Uduak Ntuen, PharmD

Uduak Ntuen, PharmD

Associate Director, Medical Affairs, BAUSCH HEALTH COMPANIES, INC.
Thursday November 7, 2024 12:55pm - 1:40pm EST
  Presentation

1:40pm EST

SPEAKER Q&A: FACE-TO-FACE ENGAGEMENT IN ZOOM
Thursday November 7, 2024 1:40pm - 2:00pm EST
Engage face-to-face with our speaking faculty and ask your burning questions directly in this interactive session.
Speakers
avatar for Uduak Ntuen, PharmD

Uduak Ntuen, PharmD

Associate Director, Medical Affairs, BAUSCH HEALTH COMPANIES, INC.
avatar for Lauren DeRienzo, PsyD

Lauren DeRienzo, PsyD

Senior Associate Director, Medical Strategy, BOEHRINGER INGELHEIM
Thursday November 7, 2024 1:40pm - 2:00pm EST
  Interactive Q&A

2:00pm EST

EVENT CONCLUDES
Thursday November 7, 2024 2:00pm - 2:00pm EST
Thursday November 7, 2024 2:00pm - 2:00pm EST
 
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